How Live Demos Help Outdoor Lighting Contractors Win More Jobs

A professional live demo will help you create stunning and persuasive presentations that illustrate how an outdoor landscape lighting system can be tailored to clients’ requirements and truly make their outdoor spaces shine.

This week’s blog post shows how having live demos will be advantageous because they simplify the sales process by showcasing lighting products in all of their glory and make it easier for clients to commit to the purchase and installation of outdoor landscape lighting systems.

Benefits of Live Outdoor Landscape Lighting Demos

Live demos have many advantages. Use these advantages to aid you in helping clients visualize how the lights will positively impact their space and ultimately close more deals.

● Visualizing Lighting in Real Time  

When consulting with clients, it can be a challenge to get them to visualize what an outdoor landscape lighting design might look like or its effect on their outdoor space. Drawings, sketches, and descriptions can only do so much.  

Live demos featuring some popular outdoor landscape light fixtures allow you to show clients actual lighting effects and how they impact the outdoor space. From path lights to hardscape lights, clients can see for themselves how the lights will look on their property. Live demos can also help your clients understand the important outdoor landscape elements such as fixture placement, beam angles, and light quality.

When clients see how lights can affect the safety, security, and ambiance of their outdoor spaces, it can create an emotional connection and build excitement toward the outdoor landscape lighting system.

● Building Trust and Professionalism

Live demos allow you to set up an outdoor landscape lighting system on a small scale. Your clients will be able to see for themselves the outdoor landscape lights in action and have time to ask questions, voice objections, or share their concerns with you. This gives you the ability to handle any of their indecisiveness or uncertainty immediately and helps persuade clients about the benefits of having an outdoor landscape lighting system installed. You can also involve them in creating a decision by encouraging them to give input or listen to their desires and needs for the space. Through a live demonstration, you can show them how outdoor landscape lighting can accomplish their goals and more.

Live demos showcase the positive impact outdoor landscape lighting systems have on outdoor spaces. Your clients will also be able to speak with you and collaborate on an outdoor landscape lighting system that brings their outdoor space to life at night.

● Closing More Deals and Upselling

 Live lighting demos, even a small lighting setup, can increase the chance of closing sales with clients as they can see the impact of outdoor landscape lighting on their outdoor spaces. If they aren’t convinced, seeing the lighting effects on aesthetics, safety, and security can inspire clients to move forward with installing a full system. Live demos also give clients the opportunity to touch and get a feel for the light fixtures for themselves. It’s also easier to convince clients of the need for other devices or add-ons such as Bluetooth controls or timers because they get to see these devices in action too.

Seeing the lighting in person can speed up decision-making, reduce uncertainty, and the back-and-forth conversations.

 

Incorporating live demos into consultations with potential clients will give you lots of advantages you could use to close more sales.

Showcase Outdoor Lighting Excellence with LightCh8in’s Premium Fixtures

A professional and well-executed live demo gives you a chance to showcase the lighting fixtures and the positive effects an outdoor landscape lighting system has on clients’ outdoor spaces and upsell other system components. It’ll help you build trust with clients, remove any guesswork or concerns, and help clients say “yes” with ease and confidence.

LightCh8in has everything you need to set up a live demo for your clients that will wow them. Sign up or log in to your LightCh8in account to shop brass outdoor light fixtures, direct burial cable, and more lighting accessories, you will find exactly what you need only at LightCh8in.